BREATHE IN. BREATHE OUT.
Created by a globally celebrated yoga instructor, we set out to showcase her yoga retreats in majestic and spiritually-driven international settings. These retreats focus on taking the all-important time to reconnect to body and heart.
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Yogazen
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Bold Positioning Within Retreat Industry
Brand Story
Unique Identity
Theme + Design
Appeal to Demographic of Active Women 18-40
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• Naming
• Identity
• Website
• Social Media